I’ve studied travelers and hotel guests all of my life. When people choose a hotel, these are the deciding factors: price, location, and cleanliness. Now, according to a survey in Conde Nast Traveler, 87% of participants say it’s important to be environmentally friendly. One way we can go 'green' is to build hotels that are more energy efficient and use more sustainable materials.
The Gold Standard for that is LEED, which means Leadership in Energy and Environmental Design. We now have over 100 registered or certified LEED hotels and recently opened two hotels -- the Courtyard Scottsdale Salt River and TownePlace Suites Denver Airport at Gateway Park -- that were built as part of an innovative U.S. Green Building Council’s LEED Volume Program.
In partnership with the U.S. Green Building Council, Marriott’s architecture and construction team developed a set of pre-approved LEED design plans called The LEED Volume Program. It makes it easier for our owners to build LEED hotels because it reduces the cost and takes the guesswork out of the process. After two successful builds, the LEED Volume Program has hotels lining up and it's no wonder. The energy savings are very compelling: 20 to 30 percent reduction in energy and water consumption for the life of the building.The cost savings are compelling, too. We calculate that this path to LEED certification saves our hotel investors and our select service brands up to $100,000 in design and documentation fees.
Marriott is proud to take the lead in developing the LEED Volume Program. By designing an environmentally conscious prototype, we’re doing our best to protect the environment as we grow our hotel portfolio around the world. We’re all guests on this planet and we need to treat it with care.
Does a 'green' hotel make a difference in choosing where you stay? Let me know.
I’m Bill Marriott and thanks for helping me keep Marriott on the move.